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Vista Point
Vista Point is part of the Trailside Collection of the “Digital Pop” series. The Trailside Collection is inspired by the incredible Oz Trail system of Northwest Arkansas, and follows two friends on an epic day of mountain biking – from “Rollin’ Out” in the morning to finishing off the day with a nice cold one at “Vista Point.”
The Digital Pop series is inspired by our modern digital design literacy where bold, simplified color, icons, and shapes can convey a remarkable amount of story with minimal affordances and screen real estate.